THE SPACE WHERE
CREATIVES HAPPEN.
What makes YNL design culture great is that creating value beyond imagination. We develop through the team members, design philosophy, and work environment, which means YNL culture shapes what we design today.
OUR PEOPLE
Making creative work
together as a team.
OUR PHILOSOPHY
Here’s our philosophy to
live and design by.
OUR OFFICE
When it comes to creativity,
workspace matters.
OUR
OFFICE
(01)Why Seongsu?
When you walk around the cafe streets in Seongsu-dong, you can find good cafes or take a stroll in the Seoul Forest, a lush forest in the city center. Also, many printing shops and startups in shared offices are gathered in the area, enabling you to feel the young and energetic vibes. I guess it is a place where relaxation and youth coexist. For those like us who think about design every day, all these surroundings are an inspiration. That's why we can't move away from Seongsu-dong. We just love this town.
(02)What do YNL Designer do for design inspiration?
YNL designers constantly visit exhibitions and design hotspots over the weekend to get design inspiration from art, sculpture, photography, or interior design. Likewise, we also get motivated by listening to the gallery talks on artwork development. These constant inspiration studies accumulate data in the brain and help us unwittingly bring out our creativity when developing a design. In addition, the experience of encountering various environments enables three-dimensional thinking, which helps in deriving the brand's core value.
(03)Please tell us about the future of YNL Design?
I have completed branding projects in various areas with over 10 years of experience as a brand designer [Creative Director]. Also, I have a high understanding of retail and commercial space experiences with 7 years of background as an interior designer. From this extensive experience, I would like to say that YNL Design's ultimate goal is to think unconventionally from a new perspective by encouraging creative thinking to build new experiences and unique values for brands to create a better world.
OUR
OFFICE
RULES
01. Clean up after yourself
Wash hands, Wash dishes, Flash toilet. Clean up the common space after use. You know what to do.
02. Respect the earphone rule but…
Don’t disturb others with loud music. Wearing earphones or AirPods is more productive, more focused and less susceptible to distractions. But you know, it should never be given higher priority than colleagues.
03. Take responsibilities
Whomever is in charge of the project, take responsibility and get your things done on time.
04. Share the snack with the team. Don't eat them all.
Eating snacks and drinking coffee help boost productivity, but make sure to take only what you can eat so that others can have it, too.